Should Brands Get Political?

Should Brands Get Political?

This post was originally August 23, 2017 after the murder of 32-year-old Heather Heyer. In light of Macklemore being dropped from Ed Sheeran’s Loop Tour for speaking out against the Genocide in Gaza, I thought it was important to repost this. Silence is...
Growing at Alt: Five Reasons You Should Go

Growing at Alt: Five Reasons You Should Go

Imagine going to a paradise city where creative people gather for a week to learn from one another. Well, you don’t have to imagine, because that’s what Alt Summit did for me and thousands of others last week. In my second year as a speaker and attendee, I kind of...
3 Reasons to Use Pinterest for Business

3 Reasons to Use Pinterest for Business

In 2009 I started using Pinterest to post everything I loved. It didn’t have an order, plan, or strategy. If I liked it, I put it on its appropriate board and kept it moving. But like most mediums, Pinterest transitioned from only personal fun to another piece...
Why You Shouldn’t Hire an Expert

Why You Shouldn’t Hire an Expert

The end of the year always brings out the rehaul in all of us: Time to rehaul the website Time to rehaul the branding Time to rehaul the copy I get it because 2020 not only means the beginning of a new year but an entirely new decade. But before you call on the...
How to Get Comfortable in Front of the Camera

How to Get Comfortable in Front of the Camera

“I don’t like myself in front of the camera, so if you can make me look not awkward that would be great.” I laugh because I’ve heard this more than once. In fact, a lot of my clients over the age of 18 aren’t the biggest fans of being in front of the camera sans...
When is it Time to Rebrand?

When is it Time to Rebrand?

It’s that time of year again–rebrand time! You’ll hear about the new launch of 2020 and everyone is so excited for a brand new look for a brand new year. But here is something most don’t understand: You may not need a new rebrand. Ask yourself why you want a new...