Watching Harvey impact Texas is truly heartbreaking and it’s easy to feel helpless. What do you do when you’re watching highways turn into lakes and...
Should Brands Get Political?
Within a couple of weeks (and to be honest, last few years), the political climate has been high. With easy access to first-hand news in social...
An Open Letter
I’ve started this a million times. I don’t know what to say, honestly, after Saturday’s terrorist attack. It’s a weird feeling going from being the...
Don’t Give Up
Opening up about depression and anxiety does two things: One: It allows me to tell about my journey the way I want to. I own the narrative and...
Four Things to Learn From Photobucket
On Monday, I was cleaning blog posts (yes, you should be doing this too) when I saw something weird: “What? This has to be a mistake,” I told myself...
Focus on Content Value instead of Traffic
"Dang! She has millions of views. I need to start posting more." Stop. You're about to go down a dangerous path of doing too much. When you focus on...
4 Rebranding Mistakes You’re Making
One of the "downfalls" of being a visual brand strategist is always wanting to redo or makeover your own brand. After working with a client I often...
Depression Flare-Ups: How to Deal With Them
Disclaimer: I'm not a doctor. I'm simply someone who battles depression and has found a way to deal. It works for me, but there's more than one way...
Finding You in Your Brand
One thing I struggled with in establishing FIVE 12 was how to be "me" while building. Should I change who I am and keep certain things offline, or...