by Clarissa | Aug 23, 2017 | Branding, Professional Life
Within a couple of weeks (and to be honest, last few years), the political climate has been high. With easy access to first-hand news in social sharing, we’re in a time where news is in your face whether you like it or not. And as business owners, there’s the back and...
by Clarissa | May 17, 2017 | Branding, Professional Life
One thing I struggled with in establishing FIVE 12 was how to be “me” while building. Should I change who I am and keep certain things offline, or say screw it? In the end, I said screw it. I spent so many years trying to be this person and that person...
by Clarissa | Aug 6, 2014 | Branding, Professional Life
Changing your brand’s name is a common struggle. Say you’re using your name and you think you need to separate from that. Maybe it’s the other way around: you’re using your name but now you need something catchier. Whatever the case is,...
