by Clarissa | Aug 15, 2019 | Branding, Professional Life
“I don’t know if I have a brand voice.” This statement isn’t true. If you have a brain, you have a voice. Now it’s time to find it. Scream. I’m not kidding, scream. How does that feel? Weird? Awkward? Relieving? All three? Good. Now...
by Clarissa | Aug 15, 2019 | Branding, Professional Life
Having a mission and vision statement for your brand, business, or/and blog is key to minimizing burnout, setting a goal, and keeping you on track. While mission statements and visions statements seem the same, they’re actually a bit different. What is a Mission...
by Clarissa | Aug 15, 2018 | Branding, Professional Life
Do you have a style guide? If you asked, “a what?” you’re in the right place. A style guide is a document that contains how and what fonts, colors, logos, and imagery for your brand is used. A lot like branding guidelines except it doesn’t...
by Clarissa | Aug 14, 2018 | Branding, Professional Life
“FIVE12 STUDIO helps brands put together their visual brand strategy.” Does that leave you scratching your head? Look at what you have with your brand right now: are you consistent on every channel you utilize? If I go to your website, look at your...
by Clarissa | Aug 7, 2018 | Branding, Professional Life
So… I launched a YouTube Channel. In all actuality, I launched it in July and did zero promotion around it because I forgot/got busy/OK maybe a little nervous about the fact that I launched an actual YouTube channel. But whatever, it’s launched! FIVE12 TV...
by Clarissa | Mar 14, 2018 | Branding, Professional Life
There’s a new trend related to promising quick turnarounds on large scale projects in a week. Seven whole American days. Laughable. Are there more hours in a day? Are people robots now? Is AI in design THAT strong this can happen effectively? I’m confused....